Nova Launcher Prime unlocks the following features in Nova Launcher:
Quickly start Nova Actions or Apps from gestures on the desktop, such as pinching, swiping or two-finger swiping.
Keep a clutter free drawer by hidding never used apps.
Get more use out of your dock apps by setting swipe-actions
More Scroll Effects
(If Prime is not activating please try Nova Settings > Restart Nova Launcher or emailing me with your google order number and I can send you a code)